The Ultimate Toy Review Buying Guide

Get ready to start collecting all over again because the brand new Pop Pop Hair Surprise dolls/pets/toys are officially here.  What even are they!? The crazy geniuses who created the addictive LOL Surprise Dolls are back at it and this time they’re focusing on hair.  Well, hair and a mysterious way to unveil which Pop Pop […]

Now you can bloom your dolls over and over again!  Blume Secret Surprise Garden has just about everything you need in a surprise toy and we’re already so in love. We were so ready for something new from Blume and they definitely didn’t disappoint with this super amazing Secret Surprise Garden play-set, especially because a rare […]

No, for real.  Your kids are going to totally disappear with this new Invisibility Cloak that Harry Potter sported and we’ll have the photos and videos to prove it! The Harry Potter merch train keeps chugging along (and we’re not talking about the Hogwarts Express either) this year.  One of the biggest items to come […]

The new Poopsie Rainbow Surprise dolls aren’t technically pooping slime, but we’re still 100% obsessed with them! As if we needed another reason to be totally obsessed with all things Poopsie Surprise, now they’ve officially come out with a game-changing doll called Poopsie Rainbow Surprise.  Rest assure, they might now by high-fashion dolls, but there are […]

In a world filled with slime toys (and plenty that poop), Hangrees is the breath of nasty fresh air we all need! While we used to think there wasn’t anything better than those unicorn pooping slime toys our minds are officially changed thanks to the recent introduction of the Hangrees (the hysterical pop culture parody toys) […]

Kindi Kids are sweet and colorful dolls designed for your kindergarten aged children and we’re loving it! If you have kids that are of the pre school or kindergarten aged (3 years old and up) they’re going to love these new Kindi Kids “Snack Time Friends” dolls.  We already do! What Is It:  Kindi Kids are […]

Get ready to smell this years most anticipated collectible toy, Foodie Roos!  These yummy little plushies are ready to pick up now! Every once in a while a toy comes out that we’re pretty sure will be a total game changer.  This time around we think that Foodie Roos has what it takes to make […]

If you felt like your favorite action figures were missing a little something on the inside, say hello to the must-have Heroes of Goo Jit Zu toys! Fresh off their hit cartoon series, the Heroes of Goo Jit Zu are now ready to enter your home and fill you with all sorts of gooey and […]

It’s a llama.  It’s a unicorn.  It’s the all new HatchiWow Hatchimals that grows right before your very eyes! Just when we thought we’ve seen every kind of Hatchimal there is, introducing LLalacorn, the HatchiWow Hatchimal from Spin Master Toys.  She’s everything you’d hope she would be and so much more. What Is It:  HatchiWow is […]

He just might be the cutest little cuddly interactive bear you’ve ever seen.  Like, ever.  Introducing Cubby the Curious Bear! You kids are going to have brand new BFF this year.  In fact, even you may want to get in on his cuddly action too!  Cubby the Curious Bear will be here in time to make […]

Introducing the new collectible dolls with giant cotton candy hair that smells soooo good.  Hello Candylocks! Get ready for one of the hottest surprise dolls of the year.  Yes, we’re talking about Candylocks!  She’s as sweet as she sounds and she’s kind of a hair-raising mystery.  Your kids are going to love what these cuties are […]

In case you ever wondered what it looked like when a llama basically started twerking to music, wonder no longer!  Introducing one of the most anticipated toys for Christmas, Boppi the Booty Shaking Llama! What we assumed originally was a total joke, is now one of the most anticipated must-haves of 2019.  We have to […]

Brand loyalty is starting super young these days!  Introducing the brand new “Shopkins Real Littles,” the collectible little toys your kids are totally into. We think this is totally a great way for your kids to want to start to go grocery shopping with you!  The new Shopkins Real Littles are the cutest little mini toy […]

There are over 100 Lucky Fortune “blind bag” bracelets to collect (and trade) and we’re obsessing right now! If you’re wording what every girl is going to start collecting this year it’s clearly the brand new Series 1 Lucky Fortune Cookie Bracelets from the WowWee toy company.  Not only are they a total surprise, but […]

Our favorite reindeer (after Rudolph) is Frozen’s Sven and he’s actually 2 feet tall.  You’ll never want to let him go. Sven has broken free from Arendelle and is ready to warm up your world this upcoming Christmas.  If your kids are overly into Frozen (have seen the movie, been to the Broadway show, played with […]

Who can roar louder?  You or the fierce Mighty Roar Simba from The Lion King?  You’re about to find out! Everyone can’t get enough of the new The Lion King movie remake.  And with its success comes a slew of Lion King related toys and merch.  One of the most anticipated interactive toys this year […]

Spin Master is releasing a flying owl into our lives and we’re here for it!  Introducing Owleez! If you’ve ever had dreams of your toys coming to life in the middle of the night and flying around your room, your nightmares are about to come true.  Well, sort of.  One of the most hyped up […]

As if you can’t get those JoJo Siwa songs out of your  head as it is, she now has her own Hairdorables doll coming out.  We. Can’t. Wait. You know how your kids love everything about JoJo Siwa and you have a hard time even understanding who she is?  Well you’re not alone.  We know […]

And his little mouse friend is the cutest little thing we think we’ve ever seen.  Like, ever.  Introducing Juno My Baby Elephant! You heard it here first!  Juno My Baby Elephant is about to totally take over your Christmas list this holiday season.  And we can now see why.  From the toy mastermind of Spin […]

And we’re officially calling it.  The How to Train Your Dragon “Hatching Toothless” Hatchimal is the *it toy* of the year. Hatchimals are back, baby!  Sure they never really went away, but this is slated to be the biggest launch of Hatchimals since the original debuted in 2016.  Thanks to the insane popularity of the How To […]

The new Hatchimals Pixies are the cutest and most magical Hatchimals yet. Get ready for the cutest new line from Hatchimals this season called Hatchimals Pixies. What Is It:  These are small little glittery and magical eggs than when you warm them up with your hands and press on the purple heart on the outside of […]

Potentially the most innovative surprise toy of the year, here’s why we’re already obsessed with Blume Dolls. We can’t get enough of these super cute Blume Doll collectibles that everyone online is already buzzing about. They’re winning awards and hearts all over the world and they’re just blooming into our lives right now.  If this is […]

Combining aliens with slime and a surprise collectible toy officially makes this our favorite of the year. We couldn’t be more excited about the release of the new Treasure X Aliens and we’re calling it right now that these will be selling out everything this season. What Is It:  Treasure X Aliens are slime-filled toy […]

We’re calling it right now.  The new Luvabella Newborns baby doll will be one of the most sought-after toys this upcoming Christmas holiday. Unless you’ve been living under a rock (and, TBH, we have been) Luvabella is back!  Pronounced “Love-a-bella,” SpinMaster debuted at the 2019 Toy Fair their latest creation.  Yes, we’re talking about Luvabella Newborns! What […]